Fashion arm aids 13.5% sales growth for John Lewis

By on March 9, 2013

John Lewis has been going through an enviable phase as far as its sales growth is concerned. John Lewis registered a 13.5 percent growth in its sales growth on gross basis. This growth for John Lewis was greatly aided by its involvement in the fashion sector. Brands like Polo Ralph Lauren proved exceedingly fruitful for John Lewis and returned numbers at par the market outcome. Online, click and collect sections played a crucial role in development of such sales figures.

John Lewis posts enviable growth figures in current financial year’s first five weeks

After the first five weeks of its current financial year, the sales growth was approximated around 16% and the like- to- like growth was over 13.5%. Managing director Andy Street for John Lewis commended the Omni-channel presence of the brand for its steady growth. The like- to- like growth was also around 4% during the week which saw Debenhams being flooded with snow. Further, Andy Street acknowledge their performance being at par with market results and prospected bettering of the growth figures in coming future.

Fashion arm aids 13.5% sales growth for John Lewis

John Lewis now targets to double the growth in future

Adam Street said that the fashion arm of John Lewis, despite the growth figures it had shown, had the potential of making it double in future. He cited that online presence has aided their growth cause, crediting 25% of sales through online medium. Moreover, Adam Street pointed out that having less than 40 shops and getting them strategically placed has helped John Lewis to avert the problems faced by other competitors in the industry which have around 200 odd shops and need to provide bulk resource for it.

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